The DRX mobile app for Medicare enrollment is being used by Aetna and a half dozen other insurers this quarter to enroll hundreds of thousands of beneficiaries into new Medicare plans using mobile devices. The DRX Mobile Field Enrollment tool for iPad “will provide an engaging user experience both for our brokers and agents, and the customers we both serve,” said David Firestone, national head of distribution for Aetna Medicare. Brokers and agents will be able to complete applications for consumers, or let the consumers fill out the application themselves on an iPad, even when they don’t have an internet connection available. By streamlining the process, it can bring cost savings to brokers and agents.
Read the article in ConsumerDriven Market Report:
ConsumerDriven Market Report 2012 Issue 8
Source: Original Article